Town still popular - but misses out on top spot

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Scarborough has maintained its popularity with stay at home holidaymakers - despite failing to make the top 10 of a national poll.

The town remained a hit throughout the first half of the year, with the damp weather failing to put off staycation visitors.

The poll, carried out by hotel chain Travelodge, showed Cornwall topped the list in a survey suggesting the UK tourist industry will receive a £1.5 billion boost this year with more people not travelling abroad for summer breaks.

Scotland’s capital city, Edinburgh, was second in the findings, with the Lake District in third place.

The figures also showed staycation numbers had risen by six per cent to 41 per cent against last year’s findings.

Grant Hearn, Travelodge chief executive, said: “It’s fantastic news that the staycation is going to be bigger than ever this year despite British household budgets being attacked by a second recession.

“Our research highlights even in difficult financial times, Britons will make the necessary sacrifices in order to have a summer break.

“I guess everyone needs something to look forward to during these difficult times.”

The survey also found that 49 per cent of the 5,000 people questioned were until the last minute to book their holiday because of financial restraints

Respondents also revealed they have made further cutbacks to ease financial worries, including buying cheaper groceries and not purchasing new clothes.