A new sexual health campaign is sending out a clear message to young people in Scarborough - get yourself tested for chlamydia.
Shocking statistics for the Scarborough area show that one in 10 people aged 25 and under test positive for the infection - which is above the national average.
The problem is being tackled by York Teaching Hospital NHS Foundation Trust’s sexual health team, who launched an innovative new campaign in Scarborough town centre on Friday.
The campaign uses Instagram, a popular photo social media channel, where users can post pictures online.
Using the hashtag #YorClear, people are being asked to take a test and join a picture wall of others who have done the same.
A spokesperson said: “One of the key aims is that everybody should be getting tested and that chlamydia can be invisible – so you can’t tell from looking at someone if they have it.
“People are ultimately adding their face to the campaign using technology they are comfortable with.
“We’ve recognised Scarborough is a hotspot, now we’re uniting Scarborough with one positive message that is focused on the key outcome of the campaign: get tested – only then can you say #YorClear.”