A ONE-DAY arts festival brought a major out-of-season boost to Scarborough, it has been revealed.
Coastival’s Rather Splendid Day Out, which was held last month, featured 21 different events and performances, and was hailed a great success.
Organisers Create say that the total number of attendees at the various events was 3,108 and that the day brought an economic boost of just under £120,000 into Scarborough.
Create Director Wendy Clews said: “This was the first time we have held a one-day event and we are really pleased at the response.
“The feedback we got to the 21 different events was terrific and we believe the event made a great contribution to Scarborough, particularly during an out-of-season weekend.”
The day featured an impressive line-up of music, theatre, comedy, exhibitions and activities for children and young people.
Statistics show that the most popular events during the day were the Acoustic Lounge, which featured a marathon 10 and a half hours of live music at the Spa Vitadome, and the Sea Swim Exhibition and workshops.
Another highlight of the day was award-winning theatre company Slung Low staging Darkness at the Sun Court, the first of five pieces to be performed at arts festivals across North Yorkshire under the collective name Converging Paths.
A total of 300 people attended the event, performance pieces based on the novel, The Ground Remembers by Matthew David Scott.
It follows the story of Helen, Philip and Edwin, best friends who do everything together.
Helen tells the boys stories about the three of them and the world they live in, all wrapped up in fantasy and fairy-tale and truth.
Television and radio presenter Craig Charles was another big draw at the Spa.
The Coronation Street star took time out from the filming of the 10th series of Red Dwarf to host four hours of funk and soul at the Spa Grand Hall from 10pm.
There were also art, dance and music sessions and workshops for children and young people through the Rollercoastival February Fiesta.
Of those who were from out of Scarborough, 80 per cent had come especially for the arts day.
Asked to score the event out of 10 in a visitor survey, the most common score was 10 and more than 75 per cent of respondents scored the festival at eight out of 10 or better.
The evaluation revealed that the direct economic impact – money actually spent – was £119,907 for Scarborough.
The continuing effect of that money spent through the economy – known as the induced economic impact – was £180,157 for the Scarborough local economy.
The second Coastival arts festival was held in February last year and doubled its attendance compared with the first event in 2009.
It featured a performance by rock band Levellers at The Spa, who followed in the footsteps of 2009 headliners Feeder.