The new Route YC campaign is helping visitors explore a choice of six destinations along the Yorkshire coast, including Spurn Point to the coves of Whitby, the golden sandy beaches of Hornsea and Bridlington, as well as Scarborough, Filey and Withernsea.
From driving and sailing to bikes, hikes and wildlife-spotting, the team at Route YC is encouraging families to create their own outdoor adventure around the Yorkshire coast and countryside this October half term, as well as spend more time getting off the beaten track to discover what the region has to offer.
The focus of the campaign is on sustainable and eco-friendly tourism; cultural immersion and local experiences; adventure and outdoor activities; wellness and relaxation; and food and drink tourism.
Visit www.routeyc.co.uk for more information.

5. Things to do on the Yorkshire coast
Discover interesting sculptures on the Withernsea Fish Trail. Visitors can begin the trail at ‘The Crab', created by local sculptor Emma Stothard. Photo: Route YC

6. Things to do on the Yorkshire coast
The Withernsea Fish Trail includes artwork and contributions by local artists, community groups and schools. It reflects the diversity of fish and shellfish species found in the waters off the Holderness coast and Withernsea’s fishing heritage. Photo: Jonathan Gawthorpe

7. Things to do on the Yorkshire coast
For an adrenaline fuelled day out, get wet and wild and North Yorkshire Waterpark. Photo: Route YC/Simon Dewhurst Photo Ltd

8. Things to do on the Yorkshire coast
Visitors to North Yorkshire Waterpark can try paddleboarding, ziplining and kayaking. There is also a pedalo for younger children- the park has a number of fun activities for all ages and abilities. Photo: Route YC

